This Privacy Policy governs the collection, use, processing, storage, and disclosure of information by Alira Stays (“Company”), an Indian hospitality and villa rental brand operating in accordance with the laws of India. This Privacy Policy applies to all information collected from users (“User” or “Users”) when they access or use the Company’s website, booking platforms, communication channels, reservation systems, customer support services, and any other services offered by Alira Stays that are linked to or governed by this Privacy Policy (collectively, the “Services”).
Alira Stays is committed to protecting the privacy of its Users and ensuring that any personal information shared with the Company is handled responsibly, lawfully, and transparently in accordance with applicable data protection laws in India.
Capitalized terms used in this Privacy Policy but not defined herein shall have the meaning assigned to them under the Terms and Conditions of Alira Stays.
Before accessing the website, making a reservation, or submitting any personal information, Users are advised to carefully read and understand this Privacy Policy. By accessing the website, using the Services, or providing any information (including information relating to other individuals), the User expressly consents to the collection, use, storage, processing, sharing, and disclosure of such information in accordance with the terms of this Privacy Policy.
This Privacy Policy also applies where a User provides personal information relating to another individual. In such cases, the User represents and warrants that they have obtained the necessary consent and authority to provide such information to the Company. This Privacy Policy forms an integral part of, and must be read in conjunction with, the Terms and Conditions of Alira Stays.
Amendment
Alira Stays reserves the right to amend, modify, or update this Privacy Policy from time to time, at its sole discretion. Any changes made to this Privacy Policy shall be effective prospectively and shall not apply retrospectively unless expressly stated otherwise or required under applicable law. Users are encouraged to review this Privacy Policy periodically to remain informed of how their personal information is used and protected.
Links to Third-Party Websites
The website of Alira Stays may contain links to third-party websites or platforms for informational or convenience purposes. This Privacy Policy does not apply to information collected by such third-party websites. Alira Stays does not control, endorse, or assume responsibility for the privacy practices, content, or security of any third-party website.
Users acknowledge and agree that the Company shall not be liable for any loss, damage, or misuse of information arising from access to such external websites and are advised to review the respective privacy policies before sharing any personal information.
Collection of Information
The Company collects information from Users in connection with their use of the Services. Such information may include personal information, being information that identifies or relates to an identifiable individual, as well as non-personal information that does not directly identify a User.
For the purpose of providing the Services, Alira Stays may collect and process the following categories of information (“User Information”):
Location Information:
Information regarding the approximate location of the User’s device used
to access the Services may be collected to facilitate booking validation,
pricing accuracy, service delivery, record maintenance, and audit purposes.
Personal Information:
Personal information may include the User’s name, email address, contact
number, residential address, booking details, and government-issued
identification documents where required for check-in, legal compliance,
or verification purposes.
Contact and Communication Information:
Information shared by the User during communication with the Company through phone calls, emails, messaging platforms, enquiry forms, feedback forms, or customer support interactions may be collected and stored for service-related purposes.
Technical and Usage Information:
Non-personal information such as browser type, device information, IP address, website navigation patterns, and usage analytics may be collected automatically to improve website performance, security, and overall user experience.
If a User believes that information has been collected without their authorization, they are advised to contact the Company at the earliest.
Usage of User Information
The Company processes User Information to ensure a seamless, efficient, and secure experience tailored to the User’s requirements. User Information is used for purposes including but not limited to providing and managing bookings, delivering services, improving operational efficiency, enhancing user experience, and supporting marketing and promotional efforts of Alira Stays.
The processing of User Information is undertaken for the purposes of providing, maintaining, and improving the Services; communicating confirmations, invoices, updates, and service-related notifications; responding to user queries, complaints, or feedback; monitoring and analysing usage trends and service performance; ensuring compliance with applicable laws; and carrying out any other purpose for which the information was collected.
The Company may also use aggregated or processed data internally or with service providers for operational analysis, service optimization, and business intelligence, without identifying individual Users.
Cookies
Alira Stays uses cookies and similar technologies to collect information about User interactions with the website. Cookies are small data files stored on the User’s device that help enhance website functionality, remember preferences, analyze usage trends, and improve service delivery.
Cookies may also be used to track the effectiveness of communication and promotional campaigns. Users may choose to disable cookies through their browser settings; however, certain features of the website may not function optimally as a result.
Storage of User Information
User Information collected by the Company is stored and processed in accordance with applicable Indian laws, including the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011. The Company implements reasonable technical and organizational measures to safeguard User Information against unauthorized access, loss, misuse, or alteration.
While the Company takes reasonable precautions to protect User Information, it does not guarantee absolute security. Users acknowledge that data transmission over the internet is not completely secure and that the Company shall not be held liable for breaches arising from factors beyond its reasonable control.
Dissemination of User Information
User Information may be shared with third parties only to the extent necessay for providing the Services, including service partners, property operators, payment processors, and customer support providers. Such third parties are required to handle User Information in a manner consistent with this Privacy Policy.
User Information may also be disclosed in connection with any proposed or actual merger, acquisition, restructuring, or transfer of business, subject to confidentiality obligations. Additionally, the Company may disclose User Information where required to do so under applicable law or pursuant to a lawful request by a competent authority.
The Company may anonymize or de-identify User Information and use such data without restriction.
Retention of User Information
The Company retains User Information for as long as it is necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, or enforce agreements. Once such purposes have been fulfilled, User Information may be deleted or retained in an anonymized form that does not identify the User.
Communication Policy
By using the Services, the User consents to receive communications from the Company relating to bookings, service updates, administrative notifications, and legal disclosures. Users may opt out of promotional communications; however, essential service-related communications cannot be disabled.
Alteration of User Information
Users may request access to, correction of, or deletion of their personal information by contacting the Company. The Company reserves the right to retain information where required by law or contractual obligations and is not obligated to delete information that must be maintained for regulatory or compliance purposes.
Data Breach and Disclosure Notification
In the event of a data breach or unauthorized disclosure that poses a significant risk to User rights, the Company shall notify affected Users in accordance with applicable laws and provide relevant details regarding the incident and remedial actions undertaken.
Contact Details
For any queries, concerns, or grievances related to this Privacy Policy or the handling of User Information, Users may contact Alira Stays at:
Phone: +91 9999696921
Email:
booking@jrcestates.in
Updates to the Privacy Policy
Alira Stays reserves the right to update this Privacy Policy at any time. The most recent version of the Privacy Policy will always be made available on the Company’s website.